Latham & Watkins Advises Drift in Its Strategic Investment From Vista Equity Partners

Drift®, the leader in Conversational Commerce for B2B, has announced a strategic partnership with Vista Equity Partners (Vista), a leading global investment firm focused exclusively on enterprise software, data, and technology-enabled businesses. Vista’s strategic growth investment in Drift will further accelerate the company's mission to make business buying frictionless, more enjoyable, and more human.

Latham & Watkins LLP represents Drift in the transaction with a corporate deal team led by Boston partners Matthew Goulding, John Chory, and Susan Mazur, with Boston associates Cory Lewis and Andrew Barris, Chicago associate Tyler Neal, and Boston associate Samantha Gross. Advice was also provided on employee benefits and compensation matters by Washington, D.C. partner David Della Rocca, with Washington, D.C. associate Nikhil Kumar; on tax matters by Washington, D.C. partner Andrea Ramezan-Jackson, with Washington, D.C. associate Robert Christoffel; on antitrust matters by Washington, D.C. partner Amanda Reeves and Washington, D.C. counsel Peter Todaro and Brussels counsel Tomas Nilsson, with New York associate Sophia Bertran; and on intellectual property and data privacy matters by Boston partner Sarah Gagan and Bay Area counsel Robert Blamires, with Washington, D.C. associate Jimmy Smith.